Master Lock Co.

The man who dreamed of locks

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This Master Lock no. 3 padlock is made from multiple steel plates stacked and riveted together under enormous pressure, just as Harry Soref designed in 1921. Carl A. Swanson photo

Harry Soref, the founder, general manager, and chief designer of The Master Lock Company, was the most unlikely of industrial tycoons. Small, slight, and soft-spoken, he preferred working in an unadorned cubbyhole of an office in the huge factory he built. His working day started at 5 a.m. and often continued until 9 or 10 at night, six days a week.

“There is no Sunday, no Monday, no Tuesday for me,” he told the Milwaukee Journal in 1940. “The days are too short and nights too long.”

His factory employed more than 600 people but Soref refused to install time clocks or set production quotas. One could spot newly hired employees when they referred to the company’s founder as “Mr. Soref.” The workers who had been there awhile called the boss by his first name.

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